Once Upon a Time in the West – Special Product

In May 2011, Paramount released „Once Upon a Time in the West“ for the first time on Blu-ray™ in restored high-definition. Therefore we created a special product exclusively for the German market. The Blu-ray itself comes with the all-new restored version as well as the original theatrical version and a rich array of special features.

The exclusive wooden box with a golden debossing contains:

• Feature film on Blu-ray™ in a high-quality Steelbook
• Exclusive Zippo® lighter in gold dust look
• Branded harmonica in a suede bag
• 20 page extensive booklet
• Original poster in A2 format
• 3 post cards

• Date:

  2011

• Client:

  Paramount Home Entertainment

• Categories:

  Packaging Design & Localisation, Production & Merchandising